What would JOOLY® be without its initial inspiration of fashion, but even more importantly, without the women it's made for? Femininity... in the plural. Because whether your hair is brown, blond, red or shaved, and whether your style is poetic, rock, romantic, sassy, discreet, tattooed or soft… We're all different! But we also have a common desire to express our personality, without wanting to be put in the same basket! So femininity, yes, but only if it leaves room for diversity!
All different, ALL jooly®
Yes, all of you! And because there's more than one way of being feminine, the brand consists of several lines:
A design full of charm and poetry, timeless shapes and colours, and exclusive matching or elegantly contrasting patterns.
A resolutely contemporary design with assertive shapes and fashionable colours.
Irresistibly contemporary sunglasses to help you protect yourself in style!
These lines offer a huge variety of designs, sizes, shapes and colours, so that everyone can find a suitable frame!
We, You, THEY, THEM...
Dénicher, c’est aussi notre métier : dénicher les tendances à venir, mais aussi les dénicher, ELLES.
THEM… these women with a strong character, who – sometimes despite their difficulties – have succeeded in doing great things. Or quite simply, THEM, the women we wanted to give you a snapshot of!
Come to think of it, THEY are exceptional, yes, but THEY are not an exception. Because we all have something incredible to tell. Discover all their stories, as well as all our exciting finds in our blog.